Privacy Policy for Bell Company, LLC

d/b/a Ideapop

Last updated: January 27, 2026

This Privacy Policy describes how The Bell Company LLC ("Company," "we," "us," or "our") collects, uses, discloses, protects, and otherwise processes Personal Data when you access or use our websites, applications, content, communications, products, services, and AI-enabled systems (collectively, the "Service").

This Privacy Policy is intended to be protective, comprehensive, and enforceable. By accessing or using the Service, you acknowledge that you have read, understood, and agree to the collection and use of information as described herein.


1. Company Information

The Bell Company LLC
1235 Pennsylvania Ave
#5067
Washington DC, 20003

For purposes of the EU General Data Protection Regulation ("GDPR"), the Company is the Data Controller.


2. Scope of This Policy

This Privacy Policy applies to all users, visitors, customers, leads, and clients of the Service, including but not limited to the following websites and any future properties operated by the Company:

Ideapop (https://ideapop.io)

This Policy applies regardless of how you access the Service, including via desktop, mobile device, SMS, email, voice, or AI-assisted interactions.


3. Definitions

Personal Data means any information that identifies or can reasonably be linked to an identifiable individual.

Usage Data means data collected automatically from use of the Service, including technical, behavioral, and diagnostic information.

Service Provider means any third party that processes data on behalf of the Company.

Automated Processing means processing of data by automated means, including AI-assisted systems, without direct human intervention.


4. Categories of Data We Collect

4.1 Personal Data You Provide

We may collect the following categories of Personal Data:

Name

Email address

Phone number

Mailing or billing address

Account credentials

Payment-related information (processed via third-party providers)

Communications and message content

Appointment and scheduling information

4.2 Automatically Collected Data

We automatically collect certain information, including:

IP address

Browser type and version

Device identifiers

Operating system

Pages visited and interaction data

Date, time, and duration of visits

Referral URLs

4.3 Communications Data

We collect and store communications sent to or from the Company, including emails, SMS messages, chat messages, voice messages, and AI-assisted interactions.


5. Cookies, Tracking, and Analytics

We use cookies, pixels, web beacons, scripts, and similar technologies to:

Operate and secure the Service

Analyze usage and performance

Store preferences

Measure marketing effectiveness

You may control cookies through browser settings; however, disabling cookies may limit functionality.

5.1 Do Not Track Signals

Some browsers offer a "Do Not Track" ("DNT") setting that sends a signal to websites you visit indicating you do not wish to be tracked. The Service does not currently respond to DNT signals. However, you may control tracking through cookie settings as described above and through the opt-out mechanisms described in this Policy.


6. How We Use Your Data

We use Personal Data for legitimate business purposes, including:

Providing, operating, and maintaining the Service

Account creation, authentication, and management

Delivering content, products, and services

Customer support and communications

Automated and AI-assisted communications, including AI concierge systems

Scheduling, reminders, and notifications

Marketing and promotional communications

Analytics, research, and service improvement

Fraud prevention, security, and compliance

Legal, regulatory, and contractual enforcement


7. SMS and Text Message Communications

7.1 Consent to Receive Text Messages

By providing your phone number through any of our forms, websites, or other intake methods, you expressly consent to receive text messages (SMS and MMS) from the Company. These messages may include:

Appointment confirmations, reminders, and scheduling communications

Responses to your inquiries

Service-related notifications

Marketing and promotional messages (where you have opted in)

Message frequency varies based on your interactions with the Service. Message and data rates may apply depending on your mobile carrier and plan.

7.2 Opting Out of Text Messages

You may opt out of receiving text messages at any time by replying STOP to any message you receive from us. After opting out, you will receive a single confirmation message. You may also contact us directly at [email protected] to request removal from SMS communications.

Opting out of marketing messages will not affect transactional or service-related messages necessary to fulfill your requests or maintain your account.

7.3 TCPA Compliance

We comply with the Telephone Consumer Protection Act (TCPA) and related regulations. We do not send text messages to individuals who have not provided consent. We honor all opt-out requests promptly.


8. Business Infrastructure and Service Providers

8.1 HighLevel (Primary CRM, Automation, and AI Infrastructure)

The Company operates its business infrastructure on HighLevel, provided by GoHighLevel LLC.

HighLevel is used to:

Store and manage Personal Data and contact records

Deliver email, SMS, voice, and digital communications

Manage pipelines, workflows, and automations

Schedule appointments and events

Power AI-enabled concierge, messaging, and automation systems configured and controlled by the Company

HighLevel acts as a Data Processor and processes Personal Data solely on our instructions. Data processed within HighLevel may be stored on servers located in the United States or other jurisdictions.

HighLevel's Privacy Policy is available at: https://www.gohighlevel.com/privacy-policy

8.2 Additional Service Providers

We may also engage additional Service Providers for hosting, analytics, payment processing, communications delivery, and security. These providers are granted access only as necessary and are contractually obligated to protect Personal Data.


9. Automated Processing and Artificial Intelligence

Some aspects of the Service rely on automated decision-making and AI-assisted processing, including but not limited to message generation, routing, scheduling, follow-ups, and customer support.

AI systems:

Operate under Company-defined rules and constraints

Do not make legal, medical, or financial decisions on your behalf

Are used to enhance efficiency and responsiveness

You acknowledge that AI-generated outputs may not be error-free and should not be relied upon as professional advice.


10. Legal Bases for Processing (GDPR)

We process Personal Data under one or more of the following legal bases:

Consent

Performance of a contract

Legal obligation

Legitimate business interests


11. Data Retention

We retain Personal Data according to the following guidelines:

Active client data: Retained for the duration of the client relationship and for a period of three (3) years following the last interaction or termination of services.

Lead and prospect data: Retained for two (2) years from the date of collection or last engagement, unless you request deletion sooner.

Communications records: Retained for three (3) years for operational, legal, and compliance purposes.

Payment and transaction records: Retained for seven (7) years as required for tax and accounting purposes.

Website usage and analytics data: Retained for two (2) years.

After the applicable retention period, Personal Data is securely deleted or anonymized unless retention is required by law.

You may request deletion of your Personal Data at any time by contacting us at [email protected]. We will honor such requests except where retention is legally required or necessary for legitimate business purposes.


12. Your Privacy Rights

12.1 GDPR Rights (EEA Residents)

You have the right to access, correct, delete, restrict, or object to processing, request data portability, and withdraw consent.

12.2 California Privacy Rights (CCPA/CPRA)

California residents have the right to:

Know what Personal Data is collected

Request deletion of Personal Data

Opt out of sale or sharing (we do not sell Personal Data)

Non-discrimination for exercising privacy rights

To exercise any of these rights, contact us at [email protected]. We will respond within the timeframes required by applicable law.


13. Data Security

We implement administrative, technical, and organizational safeguards designed to protect Personal Data. However, no system is completely secure, and we cannot guarantee absolute security.


14. Data Transfers

Your information may be transferred to and processed in jurisdictions outside your place of residence, including the United States, where data protection laws may differ.


15. Children's Privacy

The Service is not directed to individuals under the age of 13. We do not knowingly collect Personal Data from children.


16. Third-Party Links

The Service may contain links to third-party websites. We are not responsible for their content or privacy practices.


17. Limitation of Liability

To the maximum extent permitted by law, the Company disclaims liability for damages arising from unauthorized access, data breaches, system errors, AI outputs, or third-party actions.


18. Changes to This Policy

We may update this Privacy Policy at any time. Changes are effective upon posting. Continued use of the Service constitutes acceptance of the revised Policy.


19. Contact Information

For privacy-related inquiries, contact:

Email: [email protected]